Mortgage SEO: Breaking mortgage seo down to the basics.
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Let’s start with this simple question: What are your website’s top 3-4 keywords? Do you even know? Sure you want to be on page one on Google…but for What keyword phrase?!? This simple step is the center-piece of everything you do in the mortgage seo world. It’s your target. Remember, we can’t hit a target we can’t see.
One way to succeed in any Organic SEO campaign is to learn what best key/ core keywords are: You can use this for any business-not just for mortgage search engine stuff. But since I’m in the mortgage business (I own www.mylendingplace.com, a Texas Mortgage company) most of my examples will be from my own mortgage seo experience.
So many “mortgage SEO gurus” really can’t show you anything specific-they kinda just talk like they have a “get page one 1” button on their computers. So we wanted to be different and actually show you specifics on what works and what doesn’t. We hope these examples help you…
Again, we can help any company-in any business succeed. We like to think that if we can have success in the mortgage arena-arguably one of the most hardest SEO spaces out there-we can help you in your business. Even if you’re a payroll guy in Sacramento!
Take a look at the below example…notice how almost all my hits have the words “Texas Mortgage Refinance” in them -why? Well, it’s because I’ve spent countless hours studying what works and what doesn’t. Almost all my valuable hits on www.mylendingplace.com have those 3 words in some capacity. It might be “today’s texas mortgage rates” , “Austin texas mortgage“, “home equity loans texas“…the words “texas mortgage refinance” are pretty consistent.
And because those words are my most desired keywords almost every blog I blog about starts with “Texas Mortgage: …….” Or Texas Refinance: …….”
THE KEY TO ANY ORGANIC SEO CAMPAIGN IS TO KNOW YOUR TOP 3-4 WORDS AND THEN BUILD YOUR SITE AROUND THOSE KEYWORDS AND BLOG BLOG BLOG AROUND THOSE KEYWORDS. If fact, I’d go a step further and say you might want to scrap your current website if it doesn’t have the keywords in them.
This is exactly why I’m always building new websites like: http://www.texasmortgageassociates.com. This site has my core keywords in it which is “Texas Mortgage”
If you’d like more help getting your website on page one on Google, give me a call 512-577-2958. Most of our packages costs $300-500/month…just decide if you have the budget and give us a call. If not, we are always putting valuable information on this website for FREE!